Drink maker began talks to buy a stake in the online music service Spotify. It is reported by Sky News, citing sources familiar with the negotiations.
All of the assets of music service is $ 4 billion Thus, the drink maker is going to get a minority stake. Negotiations have not been completed, a decision on the deal can be made in a few weeks.
Currently, Coca-Cola and Spotify already have several joint online music projects. The main investor is a beverage manufacturer that is able to promote their products online with the music service. Cooperation agreement signed by the parties in April.
